NBA Global Games: Bringing the NBA experience to the world
NBA Global Games is a pre-season tour bringing the NBA experience to fans across the globe. From Istanbul to Shanghai, Mixon Digital was there to train local operators and configure video screens in venues across Europe,
South America, Africa and Asia to bring Live Stats, Educational Content and Sponsored Entertainment elements in local languages, giving fans the full feel of a stateside NBA game.
Legend Fighting Championships: The Mixed-Martial Art of War. Asia-Pacific Style.
Mixon Digital was the Broadcast Producer and Creative Director for this high-octane event that crowns the Pan-Asian Mixed Martial Art Champion. Mixon Digital also executed a graphics package that matched the excitement of the sport spanning both the broadcast and in-venue spaces
NBA All-Star Games (2013, 2014, 2015, 2016)
NBA All-Star Weekend is the NBA's biggest event of the year.
NBA Draft (2014-15)
2014 was the debut of an all new digital stage for the NBA Draft. In addition to the new digital toteboard, Mixon Digital created various specific team and data displays for draftees.
Also,for 2nd year in a row, NBA Entertainment produced a live studio show for the 2014 NBA Draft. Mixon Digital was there to enhance audience engagement with mobile and social interactive
programs that allowed fans real-time polling of their own player picks, along with trivia games to heighten the suspense as 30 teams selected the most promising players in the world.
Pac-12 China Game
PThe ac-12 China Game attracts fans from across the globe.